Clients

Michael Urie

Michael Urie (ABC’s Ugly Betty) became a client of Hypeworthy in January of 2009, with the launch of Michaelurie.net. Michael was nominated for an Emmy as part of best comedy cast in 2007, and was nominated for a Golden Globe in the same category that same year. In 2009, Michael received two Teen Choice Award nominations. Hypeworthy has given Michael an official platform online and solidified his online brand, to the point that he now has over 17,000 Twitter followers and his websites averages around 500 page views per day.

Backside Pick

Backside Pick is a funk band from Denton, TX, which is a small town 45 minutes north of Dallas. Within 2 months of signing with Hypeworthy, Backside Pick went from a moderately popular college town band, to winning a Dallas Observer Music Award for Best Funk/R&B act. Hypeworthy not only got Backside Pick on the radar of the most influential awards ballot in a top five media market, but according to Pete Freedman, the Music Editor for the Dallas Observer “Plug that name into a search engine; you can probably stream (if not download) most of the artist's catalog if you're Web-savvy enough. Wanna know exactly how a show up in Denton is going? Hop onto some band or blogger's Twitter feed to find out… Best Funk/R&B Act Backside Pick, likely won its category thanks to cleverly picking up on the fact…” We couldn’t be more proud of them!

Indieverse

Indieverse is CBS Radio’s only profit turning online streaming radio station. Hypeworthy started managing their social media in June of 2009 and the response has been tremendous. Current facilitating online contests, specific concert promotions, and well as fan cultivation, Hypeworthy has helped Indieverse reach their fans through the media outlets that they are looking. By establishing content shares with blogs and virtual and real life relationships with venues, CBS Radio Dallas’ Imaging Director, Andy Chandler has said that “Indieverse would not be succeeding in the way they currently are without utilizing the tools Hypeworthy has implemented.”

Rudy Rush

Rudy Rush is possibly best known as the youngest ever host of Showtime at the Apollo. A veteran of The Chappelle show on Comedy Central, Rudy has also worked with the like of Jamie Foxx, Martin Lawrence, and Def Comedy Jam. He is currently in co-host of "The Ride" with Doug & Dede, which is an afternoon drive radio show syndicated in over 40 markets across the US. Hypeworthy is thrilled to start working with Rudy and will be establishing multiple online initiatives through utilizing streaming video with Rudy.

The Temperamentals

The Temperamentals is an Off-Broadway play about two men - the communist Harry Hay and the Viennese refugee and designer Rudi Gernreich - as they fall in love while building the first gay rights organization in the pre-Stonewall United States. It is produced by Man Underdog Productions in conjunction with Daryl Roth. Hypeworthy designed www.thetemperamentals.com and is currently facilitating their social media campaigns. Focusing on gay websites, Hypeworthy helped The Temperamentals receive blog posts on the following influential blogs: Perezhilton, The Huffington Post, Playbill.com, NY Times, DC Theatre Scene, Artsbeat, Gay Socialites, Culture Vulture, Broadway World, After Ellen, After Elton, Just Jared, Culture Mob, and many more.

Bail Out

A 30-minute game show, where three financially, over-extended couples compete to erase their debt. For every correct answer to the questions, a dollar amount is subtracted from their debt. UrMee Productions in LA approached Hypeworthy about developing a comprehensive interactive game plan that could be presented along side of their pitch of a developing game show called Bail Out. Hypeworthy took the structure and highlights of the game show and created an online campaign that including utilizing the website to not only support the themes of the show, but would ultimate be the primary way to find contestants, along with utilizing various forms of social media to interact between the show’s hosts and producers and their fans. UrMee is currently pitching Bail Out to multiple studios and networks.